Senior Living Marketing

Sixty Five Plus Marketing, Inc. is a senior living marketing agency. We are ready to launch your senior living marketing campaign in as little as 1 to 2 weeks. Contact president Margaret Grisdela by phone at 561-330-7280 or via email for a free marketing consultation to get started.

We get right to work on assisted living and senior living marketing campaigns designed to:

  • Increase occupancy with marketing support for the sales process
  • Generate leads online through directories and local marketing
  • Create increased visibility within the local community
  • Support community activities and sponsorships
  • Help meet sales goals with a professional marketing plan and budget

Digital Marketing Campaigns for Senior Living Facilities

As a senior living marketing agency, we help you extend your brand and communicate with customers and prospects about events, industry news, and healthy living guidance.

Our digital marketing services include but are not limited to the activities listed below:

  • Lead generation through a comprehensive range of online directories
  • Local marketing focus to generate inquiries in the surrounding community
  • Social media marketing on Facebook, Twitter, LinkedIn and more
  • Search Engine Optimization (SEO)
  • Pay-Per-Click (PPC) Internet marketing campaigns
  • Online map placement with Google My Business and other map services
  • Personalized newsletters for client retention
  • Refer-a-friend marketing campaigns

We set up and monitor your senior living marketing campaigns. You will be able to focus on the day-to-day demands of managing your facility when we do the marketing. You receive monthly performance reports to help you evaluate campaign results and communicate with your executive team members.

Assisted Living Marketing Materials

We create professional assisted living and senior living marketing materials of all types for your use in one-on-one meetings and community outreach events.

  • Brochures, booklets and sell sheets
  • Trade show promotions
  • Banners and signs
  • Stationery and business cards
  • Direct mail campaigns

Give your customer service and business development professionals the marketing tools they need to attract new customers to your senior living facility and retain existing accounts.

The Population Research Bureau reports,

The aging of the baby boom generation could fuel more than a 50 percent increase in the number of Americans ages 65 and older requiring nursing home care, to about 1.9 million in 2030 from 1.2 million in 2017.

Sixty Five Plus Marketing, Inc. delivers senior living marketing campaigns that will help you keep up with this expanding population segment. We are ready to launch your senior living marketing campaign now. Contact president Margaret Grisdela by phone at 561-330-7280 or via email for a free marketing consultation to get started.

Save Money by Outsourcing Your Senior Living Marketing Campaigns

You can save money and manage your budget more effectively when you use the services of our senior living marketing agency.

Our senior living marketing team offers you the skills you look for in an employee, including:

  • Commitment to proactive sales and marketing for community occupancy
  • Excellent data management and analysis experience
  • Strong computer, communication, and problem-solving skills
  • Ability to work independently
  • Knowledge of CRM systems

When you hire our senior living marketing agency, you can avoid the overhead expenses of healthcare insurance, paid time off and other benefits.

About the Senior Living Market Segment

Senior Living Marketing AgencyThe Center for Disease Control and Prevention (CDC) reports that there are 28,900 residential care communities in the U.S., with a total of 996,100 licensed beds. Most (81 percent) are privately owned.

Long-term care services include a broad range of health, personal care, and supportive services that serve the needs of older people and other adults who have limited self-care capacity due to an injury or chronic illness.

Facilities serving the older population include home health agencies, hospices, nursing homes, and residential care communities. The majority of nursing homes and residential care communities are part of a regional or national chain of companies, while most adult day services centers are not.

As of 2016, approximate 1 million Americans lived in a senior living community, according to the website American Senior Communities. The projected growth of Americans aged 65 and older—from 52 million in 2018 to 95 million in 2060—means that the need for senior living facilities will continue to expand.

Contact a Senior Living Marketing Agency Today

Sixty Five Plus Marketing, Inc. is ready to launch your senior living marketing campaign in as little as 1 to 2 weeks. Contact president Margaret Grisdela by phone at 561-330-7280 or via email for a free marketing consultation to get started.

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